How to Choose an HVAC Company

If you need AC repair services or another HVAC service, you might not know where to turn. Plenty of companies offer low rates, claim to offer fast service, and have the appearance of being totally reputable.

Choosing the right company for the job is often the difference between repairs that last and an experience that’s just as frustrating and stressful as going without air conditioning. Below, we’ll discuss a few things you need to look for before you choose an HVAC company and make a final decision.

At Quality Air Experts, we believe that we exemplify the qualities listed below, and many more! If you would like to learn more about our credentials, process, pricing, or have any other questions about who we are, just give us a call! We’ll gladly provide you with everything you need in order to make an informed decision.


Although many companies can, and do, gain visibility using flyers and other traditional forms of marketing, the most successful HVAC companies use digital marketing to reach large audiences and show potential customers what sets them apart from the competition.

If you search for local HVAC companies in Sterling or the nearby areas, you’ll want to evaluate each company’s online presence and the image their brand portrays. Is their website easy to navigate and operate? Can you find all of the information you need? Is it easy to contact them if you’d like to reach out for a quote? A poor online presence isn’t necessarily a red flag, but it should prompt you to consider why the company hasn’t invested more into user experience and their overall visibility.


Digital marketing concerns aside, you should evaluate every company you’re considering in terms of experience. Experienced companies will be able to diagnose and fix problems quickly, even if you have an older HVAC system or have upgraded to a top-of-the-line model that utilizes the latest technology.

Of course, there’s nothing wrong with starting out. Every company has to start somewhere, but would you rather be one of an up-and-coming HVAC company’s first jobs or work with a company that’s been in the industry for years? At Quality Air Experts, we bring more than a decade of experience to the table and have hand-selected the area’s most talented individuals for our team. We’ve handled every kind of HVAC problem you could experience and are able to put that experience to work whenever we show up to a job.


Reviews and testimonials are more powerful than the best digital marketing strategies, period. If you’ve found a few companies that look promising, take some time to read through the reviews on their website as well as the ones on other platforms like Facebook, Google, and Yelp. Look for trends in customer experiences and look to see how the various companies respond to negative reviews. Are they polite and solutions-oriented, or do they treat anyone who leaves a poor review with contempt? Do you see any commonalities regarding problems or complaints reported by other homeowners? If so, we recommend moving on and looking for a company that puts customers first and garners outstanding reviews in the process.

We believe in transparency and are extremely proud of the reviews and testimonials we’ve received over the years. Visit our Top Rated Local® page to view more than 200 reviews compiled from Facebook, Yelp, Google, and more!


AC repair and other HVAC maintenance services are often needed on short notice. If you haven’t planned for the cost in advance, then you might be tempted to go with the company offering the lowest prices, even if they have one or two bad reviews or a digital presence that isn’t quite as robust as it could be.

It’s important to remember that when it comes to HVAC companies, you almost always get what you pay for. A company offering too-good-to-be-true prices that are significantly lower than the competition will likely end up costing you money in other ways. Whether it’s additional repairs that have to be purchased a month or two after the job has been completed or a total system failure that results from subpar workmanship, it’s always better to invest in peace of mind by choosing a reputable company.

On a related note, don’t forget to ask about what your quote includes, whether it’s subject to change, and when you need to pay the bill. If you plan to finance the services, then be sure to ask about their terms and conditions in advance, too!

Schedule AC Repair Services With Quality Air Experts

Quality Air Experts is dedicated to helping you make the best possible choice for your home. We hope that you’ll explore our website and get to know us more, and we would love to speak with you to learn more about how we can help you.

Read what other homeowners just like you are saying about our work and give us a call when you’re ready to schedule a service appointment for your home!